Branding Tip: Self Awareness
What do people see when they see you? How you want to come across is paramount in resonating your message with your audience. Make sure that you have a clear idea of how you want to portray yourself before you start making and posting videos, images, and blogs to your website and social media channels.
If your already out there sharing your brand with others, take a step back and find what is working and what is not. Tweak those things that aren’t in line with how you want your brand to be perceived by others.
As a best practice, go through these self-awareness questions and reflections at least once a year to ensure that you are sharing the messages and images that best reflect who you are and what you have to say to your client base.
The personal brands that are successful are those that are self-aware of their skills, gifts, strengths, weaknesses, and abilities. Know yours!
